Products and Services Map

Map your full product and service portfolio in one view to spot gaps, overlaps, and strategic fit using an executive-ready framework.

Framework · 30 min · Print-ready PDF · Free download

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Preview Framework · 30 min

When to Use This Tool

A client is mapping their full product and service portfolio and wants to see gaps, overlaps, and strategic alignment in one view

A client is preparing to refocus their business and needs clarity on what they actually offer versus what they want to offer

A leader who has grown their offerings organically and now needs to see the full landscape to decide what to prioritize or discontinue

How to Introduce This Tool Plus

Map everything your business offers right now - products, services, packages. Wh...

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Interactive Preview Framework · 30 min

Tool Classification

Domain

Executive

Type

Framework

Phase

Discovery Action

Details

30 min Mid session As-needed

Topics

Leadership Career Transition Values

For the Coaching Practitioner

Plus

Pathway Builder 🔒

Coaching Scenarios Plus

1 A consultant who lists everything she does but cannot identify what her actual business is

Context

An independent consultant, eight years in, who has accumulated offerings across multiple categories: strategy work, workshops, retainers, speaking engagements, a course she built two years ago, one-off projects. The nine-slot map reveals a portfolio that has grown by opportunistic addition rather than intentional design. She cannot state what her business is because it has no coherent structure - it's a collection of things she can do rather than a designed offering set.

How to Introduce

Frame the map as a clarity tool before a strategy tool. 'Before we talk about what to add or drop, let's see what's actu...

2 A business owner who has all his offerings in one slot and no portfolio depth 🔒

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3 coaching scenarios with introduction language, observation guides, debrief maps, and red flags

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For professional coaches and coaching practitioners

Tool Flow Plus

See what this tool requires and produces in a coaching engagement

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