Legacy Reflection

A chief marketing officer is being recruited for a CEO role at a smaller company. She is well-qualified, financially secure, and externally appears to be on an obvious upward trajectory. Internally she is uncertain in a way she hasn't been before. She says she doesn't know what she wants, but in practice she's asking a deeper question she hasn't articulated.

'These four questions work at a different timescale than the choice in front of you. They're asking: from the end, looki...