Eisenhower Matrix

A Senior Director of Product at a mid-size SaaS company, diagnosed ADHD in adulthood, referred to coaching after a 360 flagged 'too deep in the weeds' from three direct reports. The client describes their problem as 'too much on my plate.' The actual pattern is that they respond to urgency signals - Slack pings, escalations, same-day requests - because the activation energy from urgency is the only thing that reliably initiates task engagement. Strategic work (which is important but not urgent) never generates enough activation to start.

Frame this as a diagnostic, not a productivity tool. 'Before we talk about what to take off your plate, I want to see wh...