Values Clarification

Your client can name their top values without hesitation - integrity, collaboration, excellence - and has recited them in multiple coaching sessions. When asked to describe a recent decision where these values drove their behavior, they pause, then offer an example that does not quite land. The values are real but they function as identity markers rather than actual decision inputs.

Frame this as moving from values declaration to values excavation. 'Most people can name their values - that's the easy ...