Goal Affirmations

A director of business development has clear long-term goals: building a client portfolio in a new vertical, becoming a sought-after advisor in her industry, and developing a team that operates independently of her direct oversight. She speaks about all three goals in future tense consistently - 'I want to become,' 'I hope to build,' 'I plan to develop.' Her coach has noticed that she never speaks about these goals as current realities she is building toward. The future tense preserves optionality and avoids commitment, and she has not recognized this as a pattern in how she holds her goals.

Frame the language shift as the functional purpose of the tool. 'The three goal circles ask you to name your goals and t...