PlusCoaching scenarios, session starters & connectionsLearn more →
PreviewWorksheet · 30 min
For the Coaching Practitioner
Plus
Coaching ScenariosPlus
1Founder who can describe what they do but cannot say why it matters
Context
Your client founded their practice or small business four years ago. They are good at the work, have clients, and are generating revenue. When you ask why the business exists - what problem it is solving that would not otherwise be solved - they give you a description of the service. 'I help organizations manage complex change.' That is accurate. It is not a mission. It does not distinguish them from the other twenty practitioners who offer the same description, and it does not give their team or their clients a reason to choose them specifically. The Business Mission Builder is the right tool because the three-prompt sequence moves from description to purpose to specificity in a way that a blank-page prompt does not.
How to Introduce
Frame this as finding the sentence underneath the description. 'You know what you do. The worksheet is looking for the s...
2Leader whose organization's official mission statement has no connection to how decisions get made🔒
🔒
3 coaching scenarios with introduction language, observation guides, debrief maps, and red flags
