Coaching
FAQ

Coaching Practice Tools

Pre-written answers to the questions prospective and new clients
ask most - ready to customize with your specific approach and terms.

Answering the Questions Clients Don't Ask

Most clients arrive with questions they do not ask. They are not sure how coaching compares to what they have tried before. They wonder whether to expect homework, or confrontation, or something that feels like therapy. Left unanswered, those questions become background noise in early sessions.

A FAQ document answers them upfront. It also serves a subtler purpose: it communicates how you work before the first session shapes their expectations. Clients who have read your FAQ arrive already oriented to your style, your boundaries, and your process.

The answers below are templates. The goal is not to use them verbatim but to use them as starting points - each answer should reflect your actual approach, your actual language, and your actual policies. A FAQ full of hedged placeholders signals that you have not thought through your own practice.

The most-skipped question is the last one: under what circumstances you would end a coaching relationship. Answer it specifically. It demonstrates that you take the relationship seriously and that you have handled this before.

How to Use This Template

  1. Work through every question and replace the bracketed sections with your specific approach, not more placeholders.
  2. Remove questions that do not apply to your practice or that you address elsewhere (e.g., cancellation policy covered in your agreement).
  3. Add questions your specific client base asks frequently. The list below is a starting point, not a ceiling.
  4. Keep answers concise. Clients skim FAQs. One strong paragraph per answer is more useful than three hedged ones.
  5. Distribute with your onboarding materials or post on your website with appropriate context.
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Frequently Asked Questions

What is your coaching style?
How do you work with clients to set goals?
How do you measure progress and success?
How do you handle difficult conversations?
How do clients schedule sessions?
How do sessions typically unfold?
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Frequently Asked Questions (continued)

What if I need support between sessions?
What is your cancellation policy?
How do you hold clients accountable?
What happens if a client repeatedly fails to follow through?
When might you end a coaching relationship?
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